Success in business is predicated on many factors however there are basic fundamental principles that are inherent in the most effective management styles. Specific key traits and skills are exhibited by successful managers. They are innovative in the way they approach business, they expect change and adapt to it successfully. They display positive leadership traits and
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Traditionally marketing has been based on distributing advertisements focused on encouraging people to purchase goods and services. Products, price, quality and delivery are the primary focus of traditional marketing. The advent of marketing philosophies with different purposes has resulted in the traditional marketing techniques to be labeled ‘Outbound Marketing’. This is because information is pushed
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Focused marketing is characterized as promotion to a segment within the target market. The focus can be on various attributes such as location but the primary subject of this writing is the position of the customer in the purchase decision process. Closely aligning all aspects of the company with a clearly defined focus will maximize
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Sun Tzu was a Chinese military general, strategist and philosopher who lived between 544-496 BC. His book ‘The Art of War’ has become one of the most widely used business guides in modern times. Sun Tzu teaches us that sound business strategies supported by well thought out business plans are critical to success. He teaches
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Providing auto repair services to businesses and other organizations can be a valuable source of volume sales and growth potential. The resources necessary to provide services will not vary much from those needed in the consumer market and by applying marketing, sales and service delivery methods geared for organizations a distinct market segment can be
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Streamlining and refining the processes within an auto repair shop will result in greater capacity and reduced operating costs. Increased capacity provides the opportunity for higher sales. Reduced operating costs result in wider profit margins. Looking at different processes and areas and identifying ways to be make improvements then implementing changes and monitoring the results
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Customer retention can be one of the most important management areas in the Auto Repair business. Keeping customers is critical to success and thus a lot of attention is required. Retention and acquisition rates must be monitored and every possible effort must be made to build and reinforce positive relationships. Following are 8 keys to
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Conventional wisdom says that in business you’re either growing or declining – there’s no such thing as maintaining the status quo. Striving for growth is necessary to survival. There are different strategies that can be employed to achieve growth and the most important decision in this regard is to choose the best one. Evaluation of
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Managing cost in auto repair can have a major impact on sales and profitability. There are many components that affect operating costs and identifying, evaluating and measuring them will be time well spent. A shop that runs efficiently and manages costs will rise above the competition. The following are 6 tips on repair shop cost
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The most successful people are those who invest wisely. Success can be measured in a number of ways but those who achieve the greatest success are prudent and careful when making investments. Whether instinctively or otherwise those who are most successful in business understand that the most powerful investments are in people. The impact of
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