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Creating an Automotive Repair Internet Business Profile

Business profiles are extremely important in today’s environment. They provide an opportunity to promote brand and product awareness as well as the ability to promote a positive image of a company. Business profiles can be setup in a number of places on the Internet such as Google, Yahoo (handled by Yext) and Yelp. Any of these sites that are active in the area a shop services should have profiles setup. Following are points to consider on creating an Internet business profile:

  1. Describe Things that Make Your Business Stand Out – Highlight expertise that differentiates you from the competition. Certifications and awards should be included as well as any areas of community involvement or charitable efforts. Presenting a positive image is important to an effective profile.
  2. Include Services Provided – State the services provided by your shop. Highlight any services provided that aren’t offered by competitors. Also be sure to mention any specialized methods employed in service delivery.
  3. State the Geographic Areas Serviced – An auto repair shop can service more than one community. Especially in cases where transportation is a consideration it’s important to let people know that they’re part of the area supported by the shop. If this is left open the person will have another question to answer.

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