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Ways to Increase Customer Loyalty at Auto Repair Shops

Creating a loyal base of customers is one of the best ways to increase sales at your auto repair shop or tire shop.

Loyal customers mean return sales, which means more money for your business.

There are a lot of great ways to attract customers back to your auto repair shop or tire store.  Here is a list of some of the best ways to increase loyalty at your shop.

Great Customer Service

When it comes to auto repairs, most people dread it as much as going to the dentist.  If you want more customers, make their experience at your shop the best they have ever had.  Communicate with customers throughout the repair process.

Tell them why the repairs need to be made.  Take them out to the car and show them the failing part.  This will help them to appreciate your work and the time they are spending at your shop.

Use Social Media

Social media is quickly becoming an excellent way to create more loyal customers.  Sites such as Facebook and Twitter allow customers to share their experience at your auto repair shop with family and friends.

If you had to pick just one social media site, you should go with Facebook.  It has close to 600 million users and it allows you to post the most information about your auto shop.

Get Auto Shop Management Software

Auto shop management software and tire shops management software allow you to streamline business operations.  With this software, you can place repair orders faster, meaning that you’ll complete them faster as well.  Less time in the repair shop means a happier and more loyal customer.

This type of software also allows you to send email reminders when service is due.  This helps keep your auto repair shop on the mind of your customers.

Summary

Following these tips will help you to increase customer loyalty at your auto repair shop.  It’s important to note that customer loyalty starts with great service.

Make sure your technicians are communicating with customers and telling them about the benefits of the services they are providing.

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