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Key Features

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Latest Blog Entries

Marketing Based Actions and Reactions in Automotive Repair May 22, 2019

Marketing actions taken – if effective – will elicit a corresponding reaction in an automotive repair business. Conversely inaction will result in no responsive results. Marketing efforts should always be considered as directed at retaining existing customers or attracting new … Continue reading

Utilizing Incentives and Consequences in Automotive Repair April 26, 2019

People respond to incentives and avoid consequences. In the automotive repair business these two concepts can be employed effectively in dealings with customers as well as personnel. Important factors driving customers when it comes to vehicle ownership are safety and … Continue reading

Incentives and Consequences in Automotive Repair Operations April 25, 2019

Like all people – automotive repair personnel will respond to incentives and avoid consequences. Often compensation is incentive based with corresponding consequences for negative outcomes resulting from striving for goals. It’s always important that costs be considered when offering incentive … Continue reading

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